Whiskas
Supernova campaign

The Supernova project involved a social campaign to Whiskas global customers to make their cats the new faces of the brand. Once a range of cat breeds had been selected from supplied images, these cats were recreated in AI by our retouching team to make them appear to have been shot as groups. Once these had been approved, it was my responsibility to create a suite of assets across multiple platforms, ensuring consistency and branding were fully executed.